Colombian reggaeton star J.Balvin has become Spotify's Most Streamed Artist in the World
J.Balvin has knocked Drake off the top spot after his new album ‘Vibras’ propelled his monthly listeners to over 48.1m. With hits like “X” nearing one billion YouTube views and “Mi Gente” becoming the first Latin song to reach number one on Spotify’s Global 50 chart, J. Balvin’s new streaming accolade should not be much of a shock.
“All I can say is thank you, thank you,” the reggaeton star said in an official statement. “I’m so grateful and proud to be the most heard artist in the world on Spotify. It’s bigger than J. Balvin, it’s the movement and it’s in Spanish. We are proving that Latinos have the power to connect with an audience on a global level without having to leave our identity behind. This is an achievement for the entire Latino community. I’m so grateful to Spotify for the enormous support to the reggaeton movement.”
J.Balvin has 224 million Spotify playlist followers (Instrumental A&R scouting tool)
With features on 1,286 influential Spotify playlists, J. Balvin has a huge 224 million playlist followers. He is also building a strong and loyal fan base, with over 8 million artist followers on Spotify, growing by over 200,000 alone in the past seven days (Instrumental A&R scouting tool).
Make sure you’ve checked out J.Balvin’s recent collaboration with Cardi B and Bad Bunny, which is taking the World Cup by storm!
In related news, Taylor Swift’s most single streams in a day record was beaten by XXXTentacion last week.