On our radar: Farida

Written by frtyfve Team

Norwegian/Algerian singer-songwriter Farida is turning heads with her latest single “You” - a perfect hybrid of smooth R’n’B melodies and pop danceability. Produced by close collaborator Undr and with undertones reminiscent of classic 90s slow-jams, it’s no wonder the track has already surpassed 350,000 plays on Spotify since it’s release on 5th January 2018.

Farida’s decision to leave her budding dance career is surely a smart one, with the new single increasing her total Spotify artist playlist following to over 400,000 (TalentAI). This week she features on prominent Spotify taste-making playlists ‘Pop Edge’, ‘Lugnt & Skönt’ and ‘Slow Down’. 

At the beginning of the new year, Farida announced that she will be working on her debut album throughout 2018. We look forward to hearing more.

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